The Market and the Media

“A market is the combined behavior of thousands of people responding to information, misinformation and whim.” – Kenneth Chang

Do you find yourself frustrated by what’s reported in the mainstream media? If so, you are not alone. Recent studies have found that many Americans are skeptical of news organizations.

Because many of us depend on the mainstream media to deliver our news and real estate market updates, we are often at their mercy. How can we be sure that the media is telling us the whole story?

I’ve devoted this month’s Item of Value to examining the role that media plays in our understanding of conditions in the current housing market. You will also find advice for putting the mainstream media’s reporting into context. Media reports can be filled with stories that focus only on the negative by using misleading headlines or burying the positive news.

It’s easy for the media to distort today’s news for its own gain, and I want to show you how you can avoid this!

One more thing in this months Item of Value is a connection to BFF Travel. This is a company that is here to help with travel needs. I know a lot of you will just ‘go on the Internet’ to book travel but there are some real benefits to working with someone who is knowledgeable and can direct you to great deals and maybe a destination you never thought of. Check them out at You can count on them to take great care of you.  Speaking of destinations you never thought of reminds me of the difference between an old biker and a young biker. The young biker picks a destination. The old biker picks a direction. 🙂

Call me if I can help you or your friends navigate this new real estate market. Things have changed and I am a student of the changes. Thanks for your referrals and keep ’em coming. We are here to help.

Thanks for listening,
Jerry Robertson
678-231-1578 Cell